Use stories to demonstrate skills

browningyork Browning York News, General communication, Story-telling, University

Stories are a great way to demonstrate what you know or understand. Telling a story helps you to connect with other people too, showing what you can bring to the party. A story from my past Years ago when I was working at Cancer Research UK we produced a staff magazine which went out in hard copy once a month …

What makes a good story?

browningyork Browning York News, Communication lessons, Engagement, Inspiration, Kindness, Story-telling

I’ve just spent half an hour watching a Facebook live video of the bachelor chimp group at Monkey World in Dorset. I couldn’t tear myself away! And although this morning’s session wasn’t billed as a story, it strikes me that actually the team at Monkey World do a fantastic job of story-telling. Across their social media (as well as the …

Need help making the world kinder in 2021?

browningyork Browning York News, Charity, Communication audiences, General communication, Planning, Public sector, Strategy communication, University, Voluntary sector

If so, I can help you to solve problems by communicating more effectively and motivating people to take actions. Communication is, apparently, the root of all evil. It is almost always cited in staff surveys and individual conversations as needing improvement. But there are always things you can do to make it better. As I often say to clients, you …

Finding meaningful measures

browningyork Browning York News, Charity, Communication measurement, Inspiration, Planning

Following on from Adeeba Hussain’s excellent guest blog on measuring the success of communication, this week I have decided to write about the importance of meaningful measures. Whatever organisation you are part of, the way you evaluate your success and impact has to mean something to you. Simply copying the things that someone else measures will not add value to …