How to communicate successfully

browningyork Browning York News, Communication audiences, Communication lessons, Communication measurement

Before we get into the detail of how to create communication success, we need to talk about what success actually means in this context. According to the Collins dictionary, the definition is: So you might consider that you have succeeded in communicating when: You have sent something out You have sent something out without factual or grammatical errors People saw/read/heard …

One size does not fit all

browningyork Browning York News, Communication audiences, Communication lessons, Planning, Strategy communication

Imagine you work for a charity that is developing an ambitious new strategy. You have decided that you can deliver a more secure future for thousands of young people by campaigning for systemic change, not just offering frontline services. This is exciting news for your organisation. You have been involved in the development of this new approach, as have selected …

Great communications from 2019

browningyork Browning York News, General communication, Guest post

Once again I decided to finish the year on my blog by asking some lovely people about the communications that meant something to them during the last 12 months. Unsurprisingly, perhaps, there is a political feel to several of the choices. There are also representations of how we can all do something for others and develop ourselves to do better. …

Guest post: Top tips for handling difficult people

browningyork Browning York News

This month Jacqueline Harris, an executive coach and leadership trainer, shares some fabulous insights into why we might find some people ‘difficult’ and suggests ways to adapt our communication with them. If you are based in the Berkshire area and would like to experience her approach to coaching first-hand, you can book to take part in her December Breath of …

3 lessons on audience understanding

browningyork Browning York News, Charity, Communication audiences, Communication lessons

This tweet from Natasha Roe at Red Pencil (shown below) about remembering your audience when you are communicating really struck a chord with me: Good cautionary tale not to make assumptions about your audiences from @SarahatSelf #CIMevents Reminds me of @bernardrossmc exercise to tap yourself on the shoulder and repeat *I am not the audience*🙃 — Natasha Roe (@RedPencil_) September …