Finding meaningful measures

browningyork Browning York News, Charity, Communication measurement, Inspiration, Planning

Following on from Adeeba Hussain’s excellent guest blog on measuring the success of communication, this week I have decided to write about the importance of meaningful measures. Whatever organisation you are part of, the way you evaluate your success and impact has to mean something to you. Simply copying the things that someone else measures will not add value to …

Lessons in communication from a head teacher

browningyork Browning York News, Communication lessons, Education, Engagement, General communication, Leadership communication

I first published this analysis of the communications I receive from my daughter’s head teacher back in May, on my LinkedIn feed. Since then she has continued to provide updates, information and reassurance to parents, under incredibly difficult circumstances. I’m featuring blogs on the topic of comms, leaders and direction during October. So as we approach the half-term break, this …

5 thoughts for person-centred communication

browningyork Browning York News, Charity, Communication audiences, Communication lessons, Voluntary sector

I have attended some fantastic events this week. Yesterday I chaired an internal communications panel for the CIPR Not-for-profit group, where questions covered a wide range of topics, from using core purpose to motivate people during lockdown to the importance of ongoing discussions about structural racism. Today I attended one of Dawn Newton’s Charity Meetups, where we again discussed motivation …

3 comms articles I have enjoyed this week

browningyork Browning York News, Communication lessons, General communication

My original plan for the blog this week was to share a list of my top 10 articles about communications in difficult times. But with client deadlines, a bank holiday weekend and several meetings connected to my trustee role, my time and head space for reading blogs and articles has been reduced recently. So I am presenting you with my …

How to communicate successfully

browningyork Browning York News, Communication audiences, Communication lessons, Communication measurement

Before we get into the detail of how to create communication success, we need to talk about what success actually means in this context. According to the Collins dictionary, the definition is: So you might consider that you have succeeded in communicating when: You have sent something out You have sent something out without factual or grammatical errors People saw/read/heard …