Powerful writing for impact

browningyork Browning York News, Case-study, Public sector, Story-telling, University

Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer to plan your future comms …

Carrying out an internal comms audit

browningyork Browning York News, Case-study, Charity, Communication audiences, Organisational culture, Volunteers

Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer to plan your future comms …

Developing a strategic approach to diversity communications

browningyork Browning York News, Case-study, Inspiration, University

Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer to plan your future comms …

An exercise in audience understanding

browningyork Case-study, Communication audiences, Communication lessons, Planning, Training

Effective communication is based on audience understanding. To build connections, communicate messages and listen to others, you need to understand them. What are they interested in? What motivates them? What have their experiences been? With this knowledge you can plan communications that are meaningful and move towards achieving your organisation’s objectives. Put yourself in their shoes When I run my …

Organisational and personal values

browningyork Case-study, Charity, Engagement, Organisational culture, University

Values are important to me. Maybe that’s why I work in the not-for-profit and academic sectors. It certainly helps with running my own business – the values that frame my working life are entirely my own, not something that has been dictated or developed by others. This ensures that the work I choose to do fits with my vision of …