Communicating through web pages

browningyork Communication channels, Communication lessons, General communication, Planning

A while back I wrote website text for a client who was setting up a new business. At the same time, I was also writing internal web pages for a professional services department at another client. The sites were very different in terms of their ultimate objective and audience groups, so the tone, feel and content was different. But the …

How do you throw a ball?

browningyork Communication audiences, Communication channels, Communication lessons, General communication

Several times in the last few weeks, I have had cause to explain my playing catch analogy for effective communication. Every time I talk about it, I see people around the room nodding their heads and hear the scribbling of pencils as they make notes to remind themselves. It is such a cornerstone of my beliefs about communication that I …

Are you getting communication right?

browningyork Charity, Communication audiences, Communication channels, General communication, Organisational culture, Planning, University, Voluntary sector

“How do I make sure that people read my newsletter?” “How do I make people look at my website?” “How do I make sure that people listen to me?” These are questions which I regularly hear from charities and universities that I work with. And I usually have to answer with another question – how sure are you that you …

Guest post: Workplace communication between individuals

browningyork Communication channels, Engagement, General communication, Guest post

This month’s guest post comes from freelance communicator, Genevieve Etienne-Farrell, and looks at workplace communication from an individual’s perspective. We often overlook communication in the workplace once we have covered the basics such as who to contact, why we need to contact them, and how we can contact them. Whilst this is a somewhat basic requirement for a successful team, …

7 tips for fantastic focus groups

browningyork Communication channels, Communication lessons, General communication, Inspiration

I often help my clients to run focus groups with their employees, volunteers and other stakeholders, which is a role I love. Being a facilitator and enabling people to articulate and present their views is really important. However, running a focus group is not always as easy as it seems and if you get it wrong, you can (inadvertently) do …