What makes a good story?

browningyork Browning York News, Communication lessons, Engagement, Inspiration, Kindness, Story-telling

I’ve just spent half an hour watching a Facebook live video of the bachelor chimp group at Monkey World in Dorset. I couldn’t tear myself away! And although this morning’s session wasn’t billed as a story, it strikes me that actually the team at Monkey World do a fantastic job of story-telling. Across their social media (as well as the …

Lessons in communication from a head teacher

browningyork Browning York News, Communication lessons, Education, Engagement, General communication, Leadership communication

I first published this analysis of the communications I receive from my daughter’s head teacher back in May, on my LinkedIn feed. Since then she has continued to provide updates, information and reassurance to parents, under incredibly difficult circumstances. I’m featuring blogs on the topic of comms, leaders and direction during October. So as we approach the half-term break, this …

The perils of no project communication

browningyork Communication lessons, Engagement, Inspiration, Planning

I first wrote a version of this blog last year. I was researching topics and a previous client asked me to write about what happens if you have no project communication at all. At a time when many organisations are faced with higher demand and lower income, there is a very real risk that effective communication could be missed for …

The link between fundraising and communication

browningyork Charity, Engagement, Planning, Story-telling, Voluntary sector

Successful fundraising is about telling emotional stories that donors and potential donors connect with. That they want to be part of. And that they want to share with others. At the moment it seems that every day brings more news of charities large and small that are faced with a crisis of funding. They are having to make incredibly difficult …

Who’s listening to your not-for-profit story?

browningyork Charity, Communication audiences, Engagement, Story-telling, Voluntary sector

Once upon a time, in a land not far away, there was a woman who lived her life to spread the power of communication. She wanted to make a difference to the world we live in and so she worked with charities and not-for-profits to help them change the world for the better. Each member of staff grew to understand …