Communicating internally at organisations with high public profiles

browningyork Communication audiences, Communication lessons, General communication, Organisational culture, Planning

I have just started a communications project with an organisation that has a high profile with the public, with content regularly appearing in the traditional media as well as on social media. This coverage can be mixed in terms of being positive and negative, based on fact and based on rumour and hearsay. It means that for people within the …

Identifying how to take internal communication forward

browningyork Case-study, Change, Communication audiences, Inspiration, Organisational culture

Last summer a not-for-profit organisation approached me for help in identifying how to take their internal communication activity forward during a period of change. A campaigning organisation that had grown rapidly in a short space of time, they had never had time to review the way they were communicating with each other, but they knew something wasn’t right. Methods and …

Avoiding the pitfalls of misunderstood language

browningyork Communication audiences, Communication lessons, General communication, Inspiration, Organisational culture

Recently I watched a feature film in German for the first time in about 20 years. And I understood it! And I laughed at the jokes! As a German graduate from the University of York, I really shouldn’t be so surprised, but when I left university I moved away from using my foreign languages and never really went back. Instead …

Communication training: what does your organisation need?

browningyork Charity, General communication, Leadership communication, Organisational culture, Training, University

In theory every employee at an organisation should be able to communicate with others. In our modern, connected world, it is unusual not to communicate with any other human being at all – whether it be chatting to your family over dinner, exchanging views in an online chat forum or simply saying good morning to the cat (not a human …

How to communicate with frontline staff

browningyork Charity, Communication audiences, Communication lessons, Organisational culture, University

As an internal communicator, there are man1y different types of audience you have to bear in mind. There is no such thing as a one-size fits all approach to internal communication – your communication plans should always acknowledge the groups within your staff body and use the golden thread of messaging to link everything together, whilst making the most of …