20 questions to sort the basics for your internal comms

browningyork Communication audiences, Communication channels, Communication lessons, General communication, Planning

Internal communicators have a big role to play as our organisations start to find a way forward. We’ll be looking at a whole range of situations and emotions. For some employees, returning to some form of in-person contact will be a joy. For others, there will be fear and uncertainty about what the ‘new normal’ will look and how it …

Beware content overwhelm

browningyork Communication audiences, Communication lessons, Engagement, General communication, Planning

I would guess that I am not alone in finding that my brain has struggled with all the information and advice available currently, on all sorts of topics. After fighting the overwhelm for a while and telling myself that I needed to just get on with it, I realised that actually I need to be kinder to myself. To just …

Guest post: What does good project management look like?

browningyork Communication lessons, General communication, Guest post, Planning

My guest this month, freelance project manager Nina Lenton, provides some really useful input for successfully managing a communications project. With the unprecedented times we are all currently living through, I’m sure there will be many projects being reassessed, now and in the medium to long term. I hope that Nina’s advice will help you as you move forward. As …

One size does not fit all

browningyork Browning York News, Communication audiences, Communication lessons, Planning, Strategy communication

Imagine you work for a charity that is developing an ambitious new strategy. You have decided that you can deliver a more secure future for thousands of young people by campaigning for systemic change, not just offering frontline services. This is exciting news for your organisation. You have been involved in the development of this new approach, as have selected …

You’ve written your #comms strategy, now what?

browningyork Charity, Communication lessons, Communication measurement, Engagement, Planning, University

This year for me has been (almost) all about communication strategies. Clients ranging from a national disability charity to a local healthcare organisation and a university procurement team have asked me to draw up a more strategic approach for them. Whatever their size and whatever their mission, their aim has been to reach more audiences more effectively with their messages. …