The perils of no project communication

browningyork Communication lessons, Engagement, Inspiration, Planning

When I was researching topics for my blog, a previous client asked me to write about what happens if you have no project communication at all. This is what I regularly see happening: No-one knows what they’re doing, so they just make it up. People are confused so they do the wrong thing or cause more problems than you started …

Guest post: The 5 Ps for developing a narrative

browningyork Charity, Communication lessons, Guest post, Planning, Story-telling, Strategy communication, University, Voluntary sector

I’m delighted to welcome communication specialist, Katie Jones, as my guest blogger this month. Katie shares with us her story of seeing the communication light as a student and her top tips for developing your organisational narrative. In a smoke and beer-filled room in Freshers Week I had a revelation. Angels sang and the clouds parted. I’d discovered the meaning …

5 great ways to improve case-study gathering

browningyork Communication audiences, Communication lessons, Engagement, General communication, Planning, Story-telling

During a session on engaging content at a recent conference, the speaker talked about how to gather a case-study. Whatever your organisation does, you will have great stories of the work you do and the difference you make: used well, these will have a powerful effect on your intended audiences. But before you can start using those stories to achieve …

10 tips from the public sector comms conference

browningyork Browning York News, Communication lessons, General communication, Planning, Public sector, Story-telling

Yesterday I attended the public sector comms conference and came away with my head buzzing with ideas. It was a packed agenda, with speakers from a whole range of organisations, and sessions covering a variety of topics. A key theme was using effective communication to support behaviour change and here are some takeaways from the day. 1. Give people easy …