How do you make a dry subject more interesting?

browningyork Browning York News, Engagement, General communication, Public sector, University

This week I will be speaking about procurement communication at the LUPC & SUPC Conference 2018. I do a lot of work with procurement teams, helping them find ways to engage their internal audiences with the need for compliant action. The teams are lovely, hard-working experts in their field who are striving to do their best for their organisation every …

4 steps for good communication when collaborating

browningyork Collaboration, Communication lessons, General communication, Public sector, Voluntary sector

Collaborating with other organisations can be a great way to get more done. I went to the AGM of the local business community partnership organisation, Connect Reading, this morning and it was interesting to hear about some exciting plans to bring together charity, public and private sector organisations for projects that will make a significant positive difference to the lives …

20 questions to ask yourself for a brilliant communications plan

browningyork Charity, Communication lessons, Planning, Public sector, University, Voluntary sector

There’s a lot to remember when you’re putting together a communications plan for your project. Who are you trying to reach, would a newsletter be better than a tweet series, what do you want to say and so on….. Use this handy checklist of questions to make sure you don’t forget anything. 1. What is the purpose of your communication? …

Why face to face communication still matters

browningyork Charity, Communication channels, General communication, Planning, Public sector, University

There are so many digital channels available today, are the benefits of face to face communication being overtaken? Have opportunities to communicate directly with others, in person, become so outdated that they are no longer relevant? This is a topic that I have often heard discussed by communication professionals in recent years. As with so many things in life, there …

Audience insight – where to get it and what to do with it

browningyork Communication audiences, Communication lessons, General communication, Public sector

Last week I attended the Public Sector Communications Conference. It was a great day, with really interesting speakers and useful conversations with my fellow delegates to develop ideas further. It was the sort of day where you go home with a spring in your step and ideas buzzing round your head! As you might expect, there were distinct themes that …