Tips to articulate your kindness stories

browningyork Communication audiences, Communication lessons, Kindness, Voluntary sector

At a time when charities are #NeverMoreNeeded, expressing the impact you have in the world is more important than ever. As a sector we need to show how we remain relevant in a rapidly-changing world. Your organisation is making the world kinder: how you express that will depend on your audiences. You need to identify how you make the world …

Need help making the world kinder in 2021?

browningyork Browning York News, Charity, Communication audiences, General communication, Planning, Public sector, Strategy communication, University, Voluntary sector

If so, I can help you to solve problems by communicating more effectively and motivating people to take actions. Communication is, apparently, the root of all evil. It is almost always cited in staff surveys and individual conversations as needing improvement. But there are always things you can do to make it better. As I often say to clients, you …

3 tips to find your outcomes

browningyork Charity, Communication lessons, Communication measurement, General communication, Voluntary sector

Although it doesn’t always feel like it, we have come a long way in the communications world this year. Looking at outcomes rather than outputs is a good way to help yourself recognise what you have achieved. What’s the difference? Of course, outputs and outcomes sound very similar. So what does each term mean? How do they differ from each …

Comms checklist for trustees

browningyork Charity, Collaboration, Communication lessons, General communication, Leadership communication, Strategy communication, Voluntary sector

Trustees’ Week 2020 takes place 2-6 November. Apparently there are 700,000 volunteer trustees in England and Wales, so I am part of a very large group! As trustees we have a lot of different things to keep an eye on. This is particularly true during difficult times, for our own organisations, for our sector and, most importantly, for the very …

3 key stages of an internal comms audit

browningyork Charity, Communication lessons, General communication, University, Voluntary sector

With the latest recommendation in England being to work from home wherever possible once again*, strong internal communication will be vital. Organisations will need to be sure their messages and channels work. Effective internal communication is at the heart of employee wellbeing, motivation and understanding in these difficult times. Communications teams have been working flat out for months to ensure …