3 point jargon-busting plan

browningyork Charity, Communication lessons, General communication, University, Voluntary sector

Sometimes the world seems full of jargon. For example, this year I’ve been having problems with an error message on my laptop. Not as bad as the blue screen of death, but worrying enough for me to google possible solutions. And to ask in a High Street computer store. And to speak to a mate of a mate who knows …

What communication skills have you used today?

browningyork Communication audiences, Communication lessons, General communication, Inspiration, Planning

I was trying to think of a topic for this blog post, so I asked my daughter what I should write about…. “You should write about communication in football,” she said (she’s football mad). “When we were playing football yesterday we had to communicate with each other to play as a team.” She may only be 11, but she recognises …

7 tips for fantastic focus groups

browningyork Communication channels, Communication lessons, General communication, Inspiration

I often help my clients to run focus groups with their employees, volunteers and other stakeholders, which is a role I love. Being a facilitator and enabling people to articulate and present their views is really important. However, running a focus group is not always as easy as it seems and if you get it wrong, you can (inadvertently) do …

3 key stages of an internal comms audit

browningyork Browning York News, Case-study, Charity, Communication lessons, General communication, Voluntary sector

This week I submitted the final internal comms audit report to one of my charity clients. They had approached me earlier in the year, knowing that internal communication wasn’t working for them, but not sure exactly what the problems were. Or how to solve them. Following my research and analysis, they now have a clearer picture of what is going …

5 great ways to improve case-study gathering

browningyork Communication audiences, Communication lessons, Engagement, General communication, Planning, Story-telling

During a session on engaging content at a recent conference, the speaker talked about how to gather a case-study. Whatever your organisation does, you will have great stories of the work you do and the difference you make: used well, these will have a powerful effect on your intended audiences. But before you can start using those stories to achieve …