How relevant are your communications?
If your communication doesn’t seem relevant to them, your audience won’t engage with it.
Communication audiences
An exercise in audience understanding
You can train yourself to improve your understanding of your audiences so that your communication is more effective.
A kindness interview with the Mayor of Reading
I recently had the opportunity to talk to my friend and colleague, Rachel Eden, about kindness in public service. Rachel has been an elected member of Reading Borough Council since 2010, has stood as a parliamentary candidate in 2 General Elections and is the current Mayor of Reading. She also runs her own finance and … Read more
3 lessons on audience understanding
A blog piece detailing the lessons charities can learn about using understanding of their audiences to improve communication.