4 steps to reducing silo-working

browningyork Charity, Communication lessons, General communication, Organisational culture, University, Voluntary sector

Duplication. Inefficiency. Higher costs. Missed opportunities – for the organisation and for individuals. Bad feeling. Internal politics. Reputation issues. Loss of funding. If any of these problems sound familiar, your organisation may be suffering from silo-working patterns. There are a number of factors that can lead to this situation – such as conflicting priorities or leadership style – but, as …

The link between fundraising and communication

browningyork Charity, Engagement, Planning, Story-telling, Voluntary sector

Successful fundraising is about telling emotional stories that donors and potential donors connect with. That they want to be part of. And that they want to share with others. At the moment it seems that every day brings more news of charities large and small that are faced with a crisis of funding. They are having to make incredibly difficult …

Guest post: Join up internally – one team, one mission

browningyork General communication, Guest post, Organisational culture, Voluntary sector

This month I am delighted to welcome Adeela Warley, CEO of CharityComms, as my guest blogger. She shares her thoughts on charities that are responding to the global pandemic by communicating and collaborating internally in new ways. This joined up approach helps them work together as one team. From reaction to reflection We’ve all dealt with the Covid-19 lockdown in …

How to avoid misunderstandings in times of uncertainty

browningyork Communication audiences, Communication lessons, General communication, Planning

One piece of communication can send many messages, some of which may not be immediately obvious to the person sending it. This is particularly true in situations of uncertainty, where your people are worried about the future. They may even be actively looking for hidden meaning behind your words. So as communicators we need to be extra mindful of the …

Your perception is your reality

browningyork Communication audiences, Education, Engagement, University

One day some time ago when my daughter was much younger, we were discussing colours on the school run – to be more precise, we were discussing the colours of the autumn leaves that we kicked through on our way to the playground. Soggy weather had really highlighted the bright colours of the leaves and I commented that I liked …