It’s an interesting point that in so many cases once a manager ‘sees the light’ and realises that communicating with internal stakeholders is central to the success of their work, they seem to think that’s enough. They believe they have found the magic answer they were looking for. “We’ve ticked the internal communications box, job’s done.” Well, no, not quite…. …
Do you have a communication culture?
Being an independent communications specialist with my own limited company, I wear many hats, often several at the same time. I am employer, employee, communications expert, finance director, accounts clerk, marketing team, social media manager, facilities manager, business developer, tea maker… the list goes on! Personally, I enjoy the variety (most of the time) and love how much I am …
How to identify your key messages
Key messages can be tricky to get right. This is especially true if you are close to the subject matter and know all the ins and outs by heart. Or if you are producing communications for a project manager who wants to cover all bases. But it is vital for effective communication that you find a way to get the …
A simple technique for finding purpose
Powerful, effective communication has a clear, meaningful purpose. If you don’t know why you are doing something, you can face a lot of unnecessary problems. And/or it can take much longer to reach your desired end point. Without a clear purpose for your communication you may: Send out mixed messages – causing confusion, inaction and maybe even anger Go off …
3 lessons on audience understanding
This tweet from Natasha Roe at Red Pencil (shown below) about remembering your audience when you are communicating really struck a chord with me: Good cautionary tale not to make assumptions about your audiences from @SarahatSelf #CIMevents Reminds me of @bernardrossmc exercise to tap yourself on the shoulder and repeat *I am not the audience*🙃 — Natasha Roe (@RedPencil_) September …