Use stories to demonstrate skills

browningyork Browning York News, General communication, Story-telling, University

Stories are a great way to demonstrate what you know or understand. Telling a story helps you to connect with other people too, showing what you can bring to the party. A story from my past Years ago when I was working at Cancer Research UK we produced a staff magazine which went out in hard copy once a month …

Back to square one?

browningyork Communication measurement, General communication

With #lockdown2 about to start in England tomorrow, it’s hard not to feel that we’re right back where we started earlier this year. Personally and professionally, I’ve heard a lot of heart-sinking, sighing and here-we-go-again-ing. Many communications teams and individuals are gathering themselves and setting to work once again for their colleagues. Finding the best messages to support wellbeing and …

Lessons in communication from a head teacher

browningyork Browning York News, Communication lessons, Education, Engagement, General communication, Leadership communication

I first published this analysis of the communications I receive from my daughter’s head teacher back in May, on my LinkedIn feed. Since then she has continued to provide updates, information and reassurance to parents, under incredibly difficult circumstances. I’m featuring blogs on the topic of comms, leaders and direction during October. So as we approach the half-term break, this …

Aligning communication with overall direction

browningyork Change, Communication lessons, General communication, Leadership communication, Planning, Strategy communication

2020, as we are all painfully aware, is a year like no other. Many business strategies and plans written in January have long since been abandoned or postponed. The ongoing uncertainty of where we are headed means many organisations are re-evaluating what they can realistically achieve in the short-term and what might need to change in the medium or longer-term. …

Guest post: Communication is the real work of leadership

browningyork Communication lessons, Guest post, Leadership communication, Strategy communication

My guest this month, leadership comms manager Shalini Gupta, shares her top tips for being our leaders’ trusted partners and supporting them to communicate well. She also describes us as unofficial ‘key workers’. Wouldn’t it be easy if our leaders could just push a button and say the right thing in the right tone and at the right time? Despite …