10 tips for your internal comms strategy

browningyork Charity, Communication audiences, Communication channels, Communication lessons, Communication measurement

If you’re currently working on your internal communications strategy, you’re not alone. I’m working with two charities at the moment to help them develop theirs and strategies were the topic for yesterday’s CharityComms special interest group for internal communicatiors. It’s great to know that so many organisations are recognising the strategic importance of effective internal comms – or at least …

Retro post: 4 communication lessons I have learnt

browningyork Communication audiences, Communication lessons, Retro post

I have learnt many communication lessons over the years – I share many of them with you all here on the blog – but when I had a significant birthday a few years ago, I decided to share one lesson for each of my decades. In the coming weeks, I will be launching a series of blog posts inspired by …

How to avoid hidden messages and misunderstandings

browningyork Change, Communication audiences, Communication lessons, General communication, Planning

Hidden messages can pop up anywhere. I once had to explain to a client that if she chose only to publish details of what external stakeholders thought of her project and not the views of her staff, she would be sending out the message that her employees’ opinions weren’t important. Similarly, if she published only glowing reports from employees, when …

4 steps to reducing silo-working

browningyork Charity, Communication lessons, General communication, Organisational culture, University, Voluntary sector

Duplication. Inefficiency. Higher costs. Missed opportunities – for the organisation and for individuals. Bad feeling. Internal politics. Reputation issues. Loss of funding. If any of these problems sound familiar, your organisation may be suffering from silo-working patterns. There are a number of factors that can lead to this situation – such as conflicting priorities or leadership style – but, as …

How effective communication solves problems #1

browningyork Communication lessons, Engagement, General communication, Inspiration, Voluntary sector

I believe that effective communication solves problems by motivating people to take actions. But which problems? And which actions? To help my readers understand where communication can support them and their organisation, I have written a series of blog posts covering different problems you can solve by communicating well. This week I am looking at the issue of getting people …