The comms blog

audience insight

Why do employee networks matter to communicators?

Wooden letters spelling out the words Listen More

I’ve been inspired to write this blog about employee networks by three recent activities: Yesterday I attended the CharityComms seminar about building an anti-racist brand. There were many thought-provoking points, suggestions and learnings. A key takeaway for me was the importance of genuine dialogue with others, enabling a deeper understanding of their experiences and involving … Read more

Audience insight – where to get it and what to do with it

Last week I attended the Public Sector Communications Conference. It was a great day, with really interesting speakers and useful conversations with my fellow delegates to develop ideas further. It was the sort of day where you go home with a spring in your step and ideas buzzing round your head! As you might expect, … Read more