Finding meaningful measures
The way you choose to measure success, of your organisation and of your communications, should be meaningful to yoou.
evaluation
Guest post: Measuring the impact of communication
Measurement should not be an after-thought, it gives you the opportunity to assess your added value
On bagels and feedback…
Whilst preparing my breakfast bagel this morning (served lightly toasted with honey, if you’re interested) I noticed this message on the wrapper. This brilliant example of demonstrating how the company have listened to – and acted upon – customer feedback, immediately struck me as being worthy of writing about here. Gathering feedback is an important … Read more