Finding meaningful measures
The way you choose to measure success, of your organisation and of your communications, should be meaningful to yoou.
measurement
Guest post: Measuring the impact of communication
Measurement should not be an after-thought, it gives you the opportunity to assess your added value
Guest post: How to choose internal comms metrics
This month’s guest is internal comms manager, Andrew Hesselden, who shares his thoughts on why as internal communicators we sometimes get in a muddle with metrics. In any line of work, the ability to measure the impact of what you are doing is important to achieving success. After all, how will you know whether or … Read more
On bagels and feedback…
Whilst preparing my breakfast bagel this morning (served lightly toasted with honey, if you’re interested) I noticed this message on the wrapper. This brilliant example of demonstrating how the company have listened to – and acted upon – customer feedback, immediately struck me as being worthy of writing about here. Gathering feedback is an important … Read more
My survey said…..
Thank you to everyone who took a few minutes to complete my customer feedback survey late last year. The information you provided is really useful for informing the way in which I connect with current and future clients. I now know that: 88% of respondents heard about me and my work through a recommendation from … Read more