“How do I make sure that people read my newsletter?” “How do I make people look at my website?” “How do I make sure that people listen to me?” These are questions which I regularly hear from charities and universities that I work with. And I usually have to answer with another question – how sure are you that you …
Retro post: summer hols communication lessons
At this point, several weeks into the school summer hols, communication with children is not always at its best. But in 2013 – the first summer holiday I had experienced since my then-5-year-old daughter had started school – I was inspired to write this blog about the comms lessons that you can learn from interaction with children. See if you …
Retro post: The importance of getting it right when you write
I love writing and during the summer holidays I get to spend more time than usual writing in my journal. Last summer I published this blog piece about writing as a core skill for communicators…. Over the last few years I have attended a number of careers events to talk about my profession and raise awareness of internal communication as …
How I help my clients put together communication strategies and plans
We’ve all heard the old cliché “Failing to plan is planning to fail”. Personally I’ve always found it a bit smug, but like most clichés, there is a truth at the heart of it. Regular readers of this blog will know that it has become my mission in life to inspire organisations to be more strategic and planned in their …
How to communicate with frontline staff
As an internal communicator, there are man1y different types of audience you have to bear in mind. There is no such thing as a one-size fits all approach to internal communication – your communication plans should always acknowledge the groups within your staff body and use the golden thread of messaging to link everything together, whilst making the most of …