10 questions for building a communication strategy

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‘How do I build a communication strategy or plan?’ remains one of the most common questions I get asked. I find it reassuring because it demonstrates a recognition that a strategic approach is going to be better than an ad hoc one for reaching audiences with messages of kindness. This week I am running a session at the NHS Charities …

How to ace walking meetings

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Today marks the start of Mental Health Awareness Week 2022. The theme this year is loneliness and the Mental Health Foundation are encouraging people to build meaningful connections. One way to encourage connection building is to get out for a walk together. I love taking a walk round the beautiful lake in this photo, often in the company of friends …

Are you getting communication right?

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“How do I make sure that people read my newsletter?”“How do I make people look at my website?”“How do I make sure that people listen to me?” These are questions which I regularly hear from my clients. And I usually have to answer with another question – how sure are you that you need a newsletter or a website? You …

How to collaborate

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Many organisations are currently looking at their post-pandemic ways of working. One element of success will undoubtedly be how well teams and individuals can collaborate. In this blog I write about the time when I helped my daughter to refresh the posters on her bedroom wall and what that taught me about working together. For several years, she had completely …

Authenticity in communication

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Many years ago the large charity I worked for was launching a particular employee initiative. I wanted to contact other organisations who had done something similar. My plan was to ask for their advice and learning about the communications. I was in a junior role and felt inexperienced, so I asked a more senior colleague to cast an eye over …