Towards the end of the calendar year I have to get serious about using a shopping list. Several important people in my life have birthdays in November and December. And then of course we’re into the festive shopping period…
In the busy day-to-day it can feel hard to find the time to write a comms strategy – but a quick-fire strategy is better than having nothing strategic at all.
Over the years I have worked with several organisations that had a high profile with the public. Content about them regularly appeared in the traditional media, as well as on social media. This coverage could be mixed in terms of being positive and negative. Some was based on fact, some based on rumour and hearsay. … Read more
Duplication. Inefficiency. Higher costs. Missed opportunities – for the organisation and for individuals. Bad feeling. Internal politics. Reputation issues. Loss of funding. If any of these problems sound familiar, your organisation may be suffering from silo-working patterns. There are a number of factors that can lead to this situation – such as conflicting priorities or … Read more
Email is generally held up to be the bane of business life. Especially now that so many of us have spent over a year working in different locations from our colleagues. We’ve all heard (and many of us have experienced) the horror stories of tidal waves of emails that just keep coming. But I have … Read more
Listening skills are valuable in many organisational contexts; use them wisely in your internal comms strategy and it will benefit everyone.
Over the years I’ve been privileged to work with a whole host of inspiring individuals and organisations. I’ve worked alongside them to realise the benefits of a strategic, planned approach to communicating. They have been at different stages and needed different outcomes from their work with me. Together we have assessed the advantages they would … Read more
Measurement should not be an after-thought, it gives you the opportunity to assess your added value
Being clear from the start on the desired outcomes for your communications activity goes a long way to making it effective
2020, as we are all painfully aware, is a year like no other. Many business strategies and plans written in January have long since been abandoned or postponed. The ongoing uncertainty of where we are headed means many organisations are re-evaluating what they can realistically achieve in the short-term and what might need to change … Read more