At a time when charities are #NeverMoreNeeded, expressing the impact you have in the world is more important than ever. As a sector we need to show how we remain relevant in a rapidly-changing world. Your organisation is making the world kinder: how you express that will depend on your audiences. You need to identify how you make the world …
5 ways to be kind to your colleagues
I believe in the power of kindness. Of doing things that make other people smile, that make them feel better. Even if that’s only for a brief while. And this year I’m making it my mission to talk more about kindness and to share stories of kindness as much as I can. Kindness in the workplace Times are hard, we …
Comms checklist for trustees
Trustees’ Week 2020 takes place 2-6 November. Apparently there are 700,000 volunteer trustees in England and Wales, so I am part of a very large group! As trustees we have a lot of different things to keep an eye on. This is particularly true during difficult times, for our own organisations, for our sector and, most importantly, for the very …
3 key stages of an internal comms audit
With the latest recommendation in England being to work from home wherever possible once again*, strong internal communication will be vital. Organisations will need to be sure their messages and channels work. Effective internal communication is at the heart of employee wellbeing, motivation and understanding in these difficult times. Communications teams have been working flat out for months to ensure …
How to frame messages that work
Sometimes it seems as though messages are the part of communication that gets forgotten. There is often much focus on format – whether to use video or text, how to make an Insta-ready image, the best time of day to send the e-newsletter etc. But I rarely hear as much deliberation about the actual messages. And yet, the actions people …