The comms blog

How to communicate: a tip from Sir Terry

At the height of his broadcasting fame, Sir Terry Wogan was apparently asked how many listeners he had. He was the much-loved presenter of Wake up to Wogan, Radio 2’s popular breakfast show, at the time. His actual listening figure was around 10 million. But his answer to the question? “One.” Communication genius I am … Read more

The importance of getting it right when you write

Over the last few years I have attended a number of careers events to talk about my profession and raise awareness of internal communication as a future career choice. I love what I do and am keen to share that enthusiasm, particularly with university and school students who may not have encountered it before. The … Read more

Communication training: what does your organisation need?

In theory every employee at an organisation should be able to communicate with others. In our modern, connected world, it is unusual not to communicate with any other human being at all – whether it be chatting to your family over dinner, exchanging views in an online chat forum or simply saying good morning to … Read more

How to communicate with frontline staff

As an internal communicator, there are man1y different types of audience you have to bear in mind. There is no such thing as a one-size fits all approach to internal communication – your communication plans should always acknowledge the groups within your staff body and use the golden thread of messaging to link everything together, … Read more

What’s next?

This week my thoughts are turning to graduation and careers. With universities up and down the country erecting marquees, polishing the champagne flutes and preparing to celebrate the achievements of their students, there is an air of excitement and pride that adds a buzz to the whole university community. At the same time, for many … Read more

Do you need a communication or do you need to communicate?

“I need a communication!” If I had a pound for every time I’ve heard that phrase during my career, the Sarah Browning Charitable Foundation would be up and running as a generous benefactor to many great causes. It’s always an interesting place to start a conversation because it gives me the opportunity to ask questions … Read more