I had planned to write today about leadership communication. That’s a big topic and I hadn’t quite decided which particular aspect I was going to focus on. Should it be the importance of harnessing your leaders’ personal style? Should it be the rise of ‘wonky comms’ and the need for comms professionals to facilitate leaders’ … Read more
Just about every organisation I know has groups of employees that are hard to reach, so as an internal communications professional you are not alone. But who are these groups? Their exact make-up will vary from organisation to organisation, but there are some characteristics that we can all identify with. Many of these groups are … Read more
As an internal communicator, there are man1y different types of audience you have to bear in mind. There is no such thing as a one-size fits all approach to internal communication – your communication plans should always acknowledge the groups within your staff body and use the golden thread of messaging to link everything together, … Read more
Change is everywhere you look. It is a fact of life in our fast-paced world and organisations are experiencing change on a large and small scale every day. Effective communication is a key part of ensuring that your change programme works and that your people are involved, engaged and motivated. I recently wrote a LinkedIn … Read more
Last week I chaired a public policy event about child and adolescent mental health services (CAMHS). It was a chance for professionals involved in working with children, young people and their families to come together, hear from speakers and learn from each other. Attendees came from a range of disciplines within the field and all … Read more
I’m pleased to have been asked to run an internal communications session at the Charity Writing and Communications Training days at the Directory of Social Change again this year. I took part last year and it was great to have the opportunity to talk to people from a variety of organisations. Everyone was there to … Read more
My clients are busy people, with lots to do and lots to achieve. They recognise that communication at their organisation needs improving – often because other people have told them so – but they don’t know where to start, haven’t got enough pairs of hands or they don’t feel confident enough in their own communication … Read more
How to make a dry subject more interesting? That’s a question I’m pondering at the moment, as I’m working with a procurement team. They are lovely, hard-working experts in their field who are striving to do their best for their organisation every day – but by their own admission, their subject matter isn’t at the … Read more
“I need a communication!” If I had a pound for every time I’ve heard that phrase during my career, the Sarah Browning Charitable Foundation would be up and running as a generous benefactor to many great causes. It’s always an interesting place to start a conversation because it gives me the opportunity to ask questions … Read more
I thought long and hard about whether to jump on the General Election bandwagon for my latest blog piece, but I’m afraid I couldn’t resist. It is such a big topic in the country right now (and is looking to stay that way for a wee while longer) and there are such clear communication lessons … Read more