Guest post: How communication can empower us through change
We can all play our part in successful change, adopting an approach that involves and encourages everyone to speak up
not-for-profit
Guest post: 3 tips to engage trustees on communications
To mark Trustees’ Week 2019, which took place from 4 to 8 November, my guest blogger, communications consultant and not-for-profit Board member Helen Deakin, talks top tips for engaging with your Board on communications. Are you looking to contribute to a great cause and advance your own professional development? Has becoming a trustee ever been … Read more
3 lessons on audience understanding
A blog piece detailing the lessons charities can learn about using understanding of their audiences to improve communication.
Powerful writing for impact
Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer … Read more
Carrying out an internal comms audit
Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer … Read more
Guest post: Content that encourages action
In this month’s guest post, my fellow communications professional, Amy Hutson, shares some top tips for ensuring that your content works hard and encourages your audience to do something as a result. While writing might be something we do every day, writing content that encourages our audience to take action can be quite a challenge. … Read more
4 Communication Lessons from the Football World Cup
Football fever has struck the Browning household again with the kick-off of the women’s World Cup in France. Watching the Lionesses play their first match from the stands in Nice, I was reminded once more of the importance of good (and bad) communication in determining the final score. Here are a few observations I wrote … Read more
How effective communication solves problems #1
I believe that effective communication solves problems by motivating people to take actions. But which problems? And which actions? To help my readers understand where communication can support them and their organisation, I have written a series of blog posts covering different problems you can solve by communicating well. This week I am looking at … Read more
Guest post: Growing a sales mindset in a charity
Building a sales mindset can be hugely powerful for your charity – but where should you start? This month’s guest post comes from sustainable income advisor, Ruth Dwight, who has provided some great ideas for how to discuss the need to grow income in new ways with your employees and volunteers. As the funding environment … Read more
5 great ways to improve case-study gathering
During a session on engaging content at a recent conference, the speaker talked about how to gather a case-study. Whatever your organisation does, you will have great stories of the work you do and the difference you make: used well, these will have a powerful effect on your intended audiences. But before you can start … Read more